Seven layers of social media analytics (Record no. 18586)

000 -LEADER
fixed length control field 00506nam a22001457a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 9781507823200 (pbk)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.23
Author Mark GHO
100 ## - MAIN ENTRY--PERSONAL NAME
Authorship Gohar F.
245 ## - TITLE STATEMENT
Title Seven layers of social media analytics
Sub Title mining business insights from social media
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication USA
Date of publication 2015
300 ## - PHYSICAL DESCRIPTION
Extent v, 189 p.
Illustrations : ill.
Dimensions ; 24 cm.
500 ## - GENERAL NOTE
General note Includes index.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Social media
Keywords Media anlaytics
-- Traditional business
-- Predictive analytics
-- Prescriptive analytics
-- Networks
-- Hyperlinks
-- RISE
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
Copies
Current Location Not for loan Permanent Location Koha item type Full call number Source of acquisition Cost, normal purchase price Barcode Copy number
City Campus - II  City Campus - II Books302.23 GHOPurchased: College Book Suppliers7000.00215841
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