The role of big data analytics capability in the telecommunication sector of Pakistan : The chain mediating effect of data integration capability and data-driven decision making
Material type:
TextPublication details: Lahore (unpublished) 2023Description: xiv, 70 p. : ill. ; 29 cm. + CDSubject(s): DDC classification: - 658.3045 UMA
A thesis submitted in partial fulfillment of the requirements for the degree of Master of philosophy in management science.
Include bibliographical references and annexure
Thesis supervisor: Dr. Iram Fatima
Registration no: S21C14G47003
Thesis (MS-EM)--Riphah International University, 2023
English
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