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Customer relationship management

Bhasin, Jaspreet kaur

Customer relationship management - New Delhi Dreamtech 2012 - xiii, 445 p. : ill. ; 24 cm.

includes index.

ISBN: 9789350044544 (pbk)

Subjects--Topical Terms:
Data processing
Management--Marketing channels--Marketing--Customer--RIPS

Dewey Class. No.: 658.812 / BHA

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