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Media effects research

Sparks, Glenn G.

Media effects research : a basic overview - Australia ; Wadsworth Cengage Learning 2013 - xxii, 314 p. : ill. ; 24 cm.

Including Index.

ISBN: 9781111344450 (pbk.)

Subjects--Topical Terms:
Mass media-special aspects
Mass media-research methodology
Mass media--Media effects--Media content--Survey--Media violence--Persuasive effects--News--Media stereotypes--RIMS

Dewey Class. No.: 302.23 / SPA

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