Impact of perceived value dimensions on consumer loyalty, mediating role of customer satisfaction
Shahid Mehmood (MS-B1-0031)
Impact of perceived value dimensions on consumer loyalty, mediating role of customer satisfaction an empirical study of banking sector in Pakistan - Islamabad (unpublished) 2014 - vi, 92 p. : ill. ; 30 cm.
Submitted in fulfillment of the requirements for the degree of Masters of philosophy in Statistics to the Faculty of Basic Sciences and Humanities. Includes bibliographical references Thesis supervisor: Dr. khurram shahzad
Thesis (M.Phil)--Riphah International University, 2014
English
Marketing--Personnel management--Customer satisfaction--Customer loyalty--Personal selling--Job stress--FMS
658.812 / SHA
Impact of perceived value dimensions on consumer loyalty, mediating role of customer satisfaction an empirical study of banking sector in Pakistan - Islamabad (unpublished) 2014 - vi, 92 p. : ill. ; 30 cm.
Submitted in fulfillment of the requirements for the degree of Masters of philosophy in Statistics to the Faculty of Basic Sciences and Humanities. Includes bibliographical references Thesis supervisor: Dr. khurram shahzad
Thesis (M.Phil)--Riphah International University, 2014
English
Marketing--Personnel management--Customer satisfaction--Customer loyalty--Personal selling--Job stress--FMS
658.812 / SHA