The impact of communication quality on customer loyalty with mediatng (mediating) role of customer satisfaction & moderating role of trust
Usman Zafar Raja (13209)
The impact of communication quality on customer loyalty with mediatng (mediating) role of customer satisfaction & moderating role of trust - Islamabad (unpublished) 2017 - 77 p. : ill. ; 29 cm. +CD
Submitted in partial fulfillment of requirement for the degree of Master of Sciences to the Faculty of Management Sciences. Includes bibliographical references Thesis Supervisor: Mr. Mubashar Hassan Zia
Thesis (MS)-- Riphah International University, 2017
English
Marketing--Sales management--Sales promotions--New products--Advertising--Packaging--FMS
658.8 / USM
The impact of communication quality on customer loyalty with mediatng (mediating) role of customer satisfaction & moderating role of trust - Islamabad (unpublished) 2017 - 77 p. : ill. ; 29 cm. +CD
Submitted in partial fulfillment of requirement for the degree of Master of Sciences to the Faculty of Management Sciences. Includes bibliographical references Thesis Supervisor: Mr. Mubashar Hassan Zia
Thesis (MS)-- Riphah International University, 2017
English
Marketing--Sales management--Sales promotions--New products--Advertising--Packaging--FMS
658.8 / USM