Inside intuit
Taylor, Suzanne E. Kathy Schroeder
Inside intuit how the makers of Quicken beat Microsoft and revolutionized an entire industry - Boston, Massachusetts Harvard Business School Press 2003 - xviii, 318 p. : ill. ; 24 cm
1591391369 (hb)
Computer software industry
Competition--Selecting starting team--Customer evangelist culture--Crossing the chasm--Playing big leagues--Crush Microsoft--Bringing on Bennett--Bennett basics--FMS--FC
338.761 / TAY
Inside intuit how the makers of Quicken beat Microsoft and revolutionized an entire industry - Boston, Massachusetts Harvard Business School Press 2003 - xviii, 318 p. : ill. ; 24 cm
1591391369 (hb)
Computer software industry
Competition--Selecting starting team--Customer evangelist culture--Crossing the chasm--Playing big leagues--Crush Microsoft--Bringing on Bennett--Bennett basics--FMS--FC
338.761 / TAY