The impact of employee emotional capabilities on customer loyalty with the mediating role of rapport and trust
Fizza Asif (22396)
The impact of employee emotional capabilities on customer loyalty with the mediating role of rapport and trust - Islamabad (unpublished) 2018 - vi, 89 p. : ill. ; 30 cm. +CD
Submitted in partial fulfillment of the requirement for the degree of Master of Science in Marketing to the Faculty of Management Sciences Includes bibliographical references and appendix. Thesis supervisor: Muhammad Hassan Zia
Thesis (MS)--Riphah International University, 2019
English
Marketing--Emotional Capabilities--Consumer loyalty--Emotional competence--Trust--FMS
658.84 / FIZ
The impact of employee emotional capabilities on customer loyalty with the mediating role of rapport and trust - Islamabad (unpublished) 2018 - vi, 89 p. : ill. ; 30 cm. +CD
Submitted in partial fulfillment of the requirement for the degree of Master of Science in Marketing to the Faculty of Management Sciences Includes bibliographical references and appendix. Thesis supervisor: Muhammad Hassan Zia
Thesis (MS)--Riphah International University, 2019
English
Marketing--Emotional Capabilities--Consumer loyalty--Emotional competence--Trust--FMS
658.84 / FIZ