Rural marketing
Krishnamacharyulu, C. S. G. Lalitha Ramakrishnan
Rural marketing text and cases - Noida Pearson India Education Services Pvt. Ltd, 2017 - xviii, 587 p. : ill. ; 23 cm.
Includes index.
9788131732632 (pbk)
Marketing--Rural consumer behavior--Promotion strategy--Rural economy--Rural marketing--Designing strategies--FMS
381.0954 / KRI
Rural marketing text and cases - Noida Pearson India Education Services Pvt. Ltd, 2017 - xviii, 587 p. : ill. ; 23 cm.
Includes index.
9788131732632 (pbk)
Marketing--Rural consumer behavior--Promotion strategy--Rural economy--Rural marketing--Designing strategies--FMS
381.0954 / KRI