Marketing management
Kotler, Philip Kevin Lane Keller Abraham Koshy Mithileshwar Jha
Marketing management a South Asian perspective - New Delhi Pearson 2013 - xxv, various pages : ill. (col.) ; 28 cm.
Includes bibliographical references and index.
9788131767160 (pbk)
Marketing
Management--Consumer behavior--Internet marketing--Marketing management--Marketing research--FMS
658.8 / MAR
Marketing management a South Asian perspective - New Delhi Pearson 2013 - xxv, various pages : ill. (col.) ; 28 cm.
Includes bibliographical references and index.
9788131767160 (pbk)
Marketing
Management--Consumer behavior--Internet marketing--Marketing management--Marketing research--FMS
658.8 / MAR