Normal view MARC view ISBD view

Global marketing

Keegan, Warren J. Mark C. Green

Global marketing - New Jersey Prentice-Hall 2000 - xxii,594 p. : ill. ; 28 cm.

Subjects--Topical Terms:
Marketing
Global marketing--Marketing environment--Economic systems--Global strategy--Marketing segmentation--Information systems--Market research--FMS

Dewey Class. No.: 658.802 / KEE

Place hold
Print
Add to your cart (remove)
Save record
BIBTEX Dublin Core MARCXML MARC (non-Unicode/MARC-8) MARC (Unicode/UTF-8) MARC (Unicode/UTF-8, Standard) MODS (XML) RIS ISBD
More searches

Search for this title in:
Other Libraries (WorldCat) Other Databases (Google Scholar) Online Stores (Bookfinder.com) Open Library (openlibrary.org)