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Pharmaceutical marketing

Joseph, Ajoy S.

Pharmaceutical marketing - New Delhi CBS Publishers & Distributors Pvt Ltd 2017 - xii, 156 p. : ill.,Col. ; 22 cm.

Includes index.

ISBN: 9788123919027 (pbk)

Subjects--Topical Terms:
Pharmaceutical marketing--Pharmaceutical industry--Marketing management--Pharmaceutical pricing --Pharmaceutical market--Pharmacy purchase--FRAHS--GGC

Dewey Class. No.: 615.0658 / JOS

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