A multimodal discourse analysis of men's and women's light and dark complexions in Pakistani advertisement on electronic media
Iqra Idrees (70729)
A multimodal discourse analysis of men's and women's light and dark complexions in Pakistani advertisement on electronic media - Lahore (unpublished) 2025 - xiv, 129 p. : ill. ; 29.5 cm. +CD
Submitted in partial fulfilment of the requirement for the degree of Master of Philosophy in English. Includes bibliographical references and annexure Thesis supervisor: Dr. Shafqat Hussain Zaidi
Thesis (MPhil-Linguistics)--Riphah International University, 2025
English
English
Linguistics--Electronic media--Gender representation--Skin complexion--Semiotics--MPhil-Linguistics--RILL
400 / IQR
A multimodal discourse analysis of men's and women's light and dark complexions in Pakistani advertisement on electronic media - Lahore (unpublished) 2025 - xiv, 129 p. : ill. ; 29.5 cm. +CD
Submitted in partial fulfilment of the requirement for the degree of Master of Philosophy in English. Includes bibliographical references and annexure Thesis supervisor: Dr. Shafqat Hussain Zaidi
Thesis (MPhil-Linguistics)--Riphah International University, 2025
English
English
Linguistics--Electronic media--Gender representation--Skin complexion--Semiotics--MPhil-Linguistics--RILL
400 / IQR