Management in marketing channels (Record no. 13112)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00575nam a22001337a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0070067406 (hb) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Author Mark | MAN |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Donald J. Bowersox |
| -- | M. Bixby Cooper |
| -- | Douglas M. Lambert |
| 245 ## - TITLE STATEMENT | |
| Title | Management in marketing channels |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New york |
| Name of publisher | McGraw-Hill |
| Date of publication | 1980 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | viii, 390 p. |
| Illustrations | : ill. |
| Dimensions | ; 24 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Marketing channels-Management |
| -- | Marketing channels-Case studies |
| -- | Marketing management |
| Keywords | Contemporary marketing channels |
| -- | Channel structure participants |
| -- | Interorganizational behavior |
| -- | Legal environment |
| -- | IIMC |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| DAMAGED | Al-Mizan Campus | Al-Mizan Campus | Purchased | 658.84 MAN | 22224 | 1 | Books |