Public relations (Record no. 14161)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00486nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9788131727430 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 659.2 |
| Author Mark | WIL |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Wilcox, Dennis L. |
| 245 ## - TITLE STATEMENT | |
| Title | Public relations |
| Sub Title | strategies and tactics |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Noida |
| Name of publisher | Pearson |
| Date of publication | 2009 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxvii, 612 p. |
| Illustrations | : ill. |
| Dimensions | ; 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Public relations |
| Keywords | Ethical dealing |
| -- | Qualitative research |
| -- | Quantitative reseach |
| -- | Marketing |
| -- | Organization |
| -- | Communications |
| -- | RIPP |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| City Campus - II | City Campus - II | Purchased: Pak Book Corporation | 1045.70 | 659.2 WIL | 21639 | 1 | Books |