Comparative analysis of telecom industry W.R.T. target market, IMC, market share, marketing strategies identify the industry which is best practicing in telecom companies. (Record no. 15996)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00725nam a22001697a 4500 |
| 040 ## - CATALOGING SOURCE | |
| Transcribing agency | Riphah International University |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.84 |
| Author Mark | SAB |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Saba Zehra, Syeda (8050) |
| 245 ## - TITLE STATEMENT | |
| Title | Comparative analysis of telecom industry W.R.T. target market, IMC, market share, marketing strategies identify the industry which is best practicing in telecom companies. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Islamabad |
| Name of publisher | unpublished |
| Date of publication | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | 90 p. |
| Illustrations | : ill. |
| Dimensions | ; 30 cm. |
| Accompanying material | +CD |
| 500 ## - GENERAL NOTE | |
| General note | Includes bibliographical references |
| 502 ## - DISSERTATION NOTE | |
| Dissertation note | Riphah school of leadership (RSL)<br/>Faculty of management sciences (FMS) |
| 546 ## - LANGUAGE NOTE | |
| Language note | English |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Marketing |
| Keywords | Telecom industry |
| -- | Telecom companies |
| -- | Management |
| -- | Leadership |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Thesis |
| Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|
| NOT for LOAN | Main Campus | Main Campus | Riphah International University | 658.84 SAB | 1191 | 1 | Thesis |