Consumer behavior (Record no. 35758)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00593nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9789673498420 (pbk) |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780134734828 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8342 |
| Author Mark | SCH |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Schiffman, Leon G. |
| -- | Joe Wisenblit |
| -- | S. Ramesh Kumar |
| 245 ## - TITLE STATEMENT | |
| Title | Consumer behavior |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Date of publication | 2020 |
| Place of publication | Malaysia |
| Name of publisher | Pearson Malaysia Sdn. Bhd. |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxx, 670 p. |
| Illustrations | : ill. Col., |
| Dimensions | ; 25 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes glossary and index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Consumer behavior |
| Keywords | Marketing |
| -- | Interpretation |
| -- | Consumer perception |
| -- | Motivation research |
| -- | Perceptual organization |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Uniform Resource Identifier (Invoice Number) | Koha item type | Public note | Copy number |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Al-Mizan Campus | Al-Mizan Campus | Purchased: Allied Books Company | 2484.00 | 658.8342 SCH | 55350 | B-2204-0040 | Books | 4 | |||||
| Malakand Campus | Malakand Campus | Purchased: Golden Books | 2943.53 | 658.8342 SCH | 64160 | 655969 | Books | 1 | |||||
| Malakand Campus | Malakand Campus | Purchased : Pak Book Corporation | 2508.40 | 658.8342 SCH | 64231 | 12119270 | Books | 2 | |||||
| Malakand Campus | Malakand Campus | Purchased: Golden books | 2487.24 | 658.8342 SCH | 64610 | 275 | Books | 3 |