New products management (Record no. 4165)

MARC details
000 -LEADER
fixed length control field 00574nam a22001577a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0071244336 (pbk)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.575
Author Mark CRA
100 ## - MAIN ENTRY--PERSONAL NAME
Authorship Crawford, Merle
-- Anthony Di Benedetto
245 ## - TITLE STATEMENT
Title New products management
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Boston
Name of publisher McGraw-Hill
Date of publication 2006
300 ## - PHYSICAL DESCRIPTION
Extent xx, 540 p.
Illustrations : ill.
Dimensions ; 23 cm.
500 ## - GENERAL NOTE
General note Index Included.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Product management
-- Management
Keywords Products process
-- Strategic planning
-- Qualitative techniques
-- Team management
-- Market testing
-- Launch management
-- Financial analysis
-- FMS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Source of acquisition Cost, normal purchase price Full call number Barcode Copy number Koha item type
        Al-Mizan Campus Al-Mizan Campus Purchased: Gul Jee Books 2995.00 658.575 CRA 5536 1 Books
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