Corporate communications (Record no. 4237)

MARC details
000 -LEADER
fixed length control field 00569cam a2200133 a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 0761997466 (pbk)
082 00 - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 659
Author Mark FER
100 1# - MAIN ENTRY--PERSONAL NAME
Authorship Fernandez, Joseph
245 10 - TITLE STATEMENT
Title Corporate communications
Sub Title a 21st century primer
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication New Delhi
Name of publisher Response Books,
Date of publication 2004
300 ## - PHYSICAL DESCRIPTION
Extent 282 p.
Illustrations : ill.
Dimensions ; 22 cm.
650 #0 - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Business communication
Keywords Public relations
-- Corporate communications
-- 21st century corporate
-- Communities and publics
-- Public relations
-- Traditional media
-- E-Commerce factor
-- Companies and corporations
-- Student market
-- Advertising
-- FMS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Source of acquisition Cost, normal purchase price Full call number Barcode Copy number Koha item type
        Al-Mizan Campus Al-Mizan Campus Purchased: Pak Book Corporation 840.00 659 FER 5466 1 Books
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