Selling (Record no. 4260)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00537nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 0074715615 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.85 |
| Author Mark | RIX |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Rix, Peter |
| 245 ## - TITLE STATEMENT | |
| Title | Selling |
| Sub Title | managing customer relationships |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York |
| Name of publisher | McGraw-Hill |
| Date of publication | 2006 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxv, 456 p. |
| Illustrations | : ill (col.) |
| Dimensions | ; 25 cm. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Management |
| -- | Selling |
| -- | Customer relations |
| Keywords | Personal selling |
| -- | Customer relationship management |
| -- | Purchase decision |
| -- | Post-Purchase behaviour |
| -- | Consumer behaviour |
| -- | Organizational buyers |
| -- | FMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Cost, normal purchase price | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|
| Al-Mizan Campus | Al-Mizan Campus | Purchased: Academic Book Company Rwp | 2599.00 | 658.85 RIX | 6990 | 1 | Books |