Social media marketing : (Record no. 43762)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00470nam a22001457a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780538480871 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Author Mark | BAR |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Barker, Melissa S |
| 245 ## - TITLE STATEMENT | |
| Title | Social media marketing : |
| Sub Title | a strategic approach |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | Ausralia |
| Name of publisher | South western |
| Date of publication | 2013 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xv, 380 p. |
| Illustrations | : ill. |
| Dimensions | ; 27 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Include index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Mass communication |
| -- | A strategic approach |
| Keywords | Marketing |
| -- | Social media |
| -- | Online social networks |
| -- | RIMS |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| Faisalabad Campus | Faisalabad Campus | Faree communication | 658.872 BAR | 83673 | 1 | Books |