An introduction to social media marketing (Record no. 62204)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00574nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780415856171 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.872 |
| Author Mark | CHA |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | Charlesworth, Alan |
| 245 ## - TITLE STATEMENT | |
| Title | An introduction to social media marketing |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | New York |
| Name of publisher | Routledge |
| Date of publication | 2015 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 228 p. |
| Illustrations | : ill. |
| Dimensions | ; 23 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes reference and index |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Social Media Marketing / Digital Marketing |
| -- | Marketing |
| Keywords | Online Marketing |
| -- | Social Networking |
| -- | Branding |
| -- | Content Marketing |
| -- | Advertising |
| -- | RSBM |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| GULBERG III Lahore | GULBERG III Lahore | Gift | 658.872 CHA | 119367 | 1 | Books |