Impact of impulsive buying tendency on in-store and online impulsive buying behavior with the moderating role of retail therapy (Record no. 62293)

MARC details
000 -LEADER
fixed length control field 00903nam a22002057a 4500
040 ## - CATALOGING SOURCE
Transcribing agency Riphah International University
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 658.8
Author Mark NAF
100 ## - MAIN ENTRY--PERSONAL NAME
Authorship Nafeesa Hashmi (29985)
245 ## - TITLE STATEMENT
Title Impact of impulsive buying tendency on in-store and online impulsive buying behavior with the moderating role of retail therapy
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Islamabad
Name of publisher (unpublished)
Date of publication 2024
300 ## - PHYSICAL DESCRIPTION
Extent 81 p.
Illustrations : ill.
Dimensions ; 30 cm.
Accompanying material +CD
500 ## - GENERAL NOTE
General note Submitted in fulfilment of the requirements for the degree of Master of Science in Marketing to the Faculty of Management Sciences.
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General note Includes bibliographical references and appendix
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General note Thesis supervisor: Dr. Hassan Zahid
502 ## - DISSERTATION NOTE
Dissertation note Thesis (MS)--Riphah International University, 2026
546 ## - LANGUAGE NOTE
Language note English
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Marketing
Keywords Impulsive buying tendency
-- Buying behavior
-- Retail therapy
-- FMS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Thesis
Holdings
Not for loan Home library Current library Source of acquisition Full call number Barcode Copy number Koha item type
  Al-Mizan Campus Al-Mizan Campus Riphah International University 658.8 NAF 101066 1 Thesis
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