Key account management (Record no. 63823)
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| 000 -LEADER | |
|---|---|
| fixed length control field | 00596nam a22001697a 4500 |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| ISBN | 9780750662468 (pbk) |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.804 |
| Author Mark | MCD |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Authorship | McDonald, Malcolm |
| -- | Diana Woodburn |
| 245 ## - TITLE STATEMENT | |
| Title | Key account management |
| Sub Title | : the definitive guide |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT) | |
| Place of publication | USA |
| Name of publisher | Butterworth-Heinemann |
| Date of publication | 2007 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxi, 389 p. |
| Illustrations | : ill., Col., |
| Dimensions | ; 24.5 cm. |
| 500 ## - GENERAL NOTE | |
| General note | Includes index. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Subject | Management sciences |
| -- | Account management |
| Keywords | Marketing strategies |
| -- | Corporate strategy |
| -- | Risk management |
| -- | Business markets |
| -- | Manager skills |
| -- | RSBM |
| 942 ## - ADDED ENTRY ELEMENTS (KOHA) | |
| item type | Books |
| Withdrawn status | Lost status | Damaged status | Not for loan | Home library | Current library | Source of acquisition | Full call number | Barcode | Copy number | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|
| GULBERG III Lahore | GULBERG III Lahore | Gift | 658.804 MCD | 123429 | 1 | Books |