Mass communication theory (Record no. 8483)

MARC details
000 -LEADER
fixed length control field 00710nam a22001577a 4500
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
ISBN 8131501922 (pbk)
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number 302.2
Author Mark BAR
100 ## - MAIN ENTRY--PERSONAL NAME
Authorship Barna, Stanley J.
-- Dennis K. Davis
245 ## - TITLE STATEMENT
Title Mass communication theory
Sub Title foundation, ferment and future
260 ## - PUBLICATION, DISTRIBUTION, ETC. (IMPRINT)
Place of publication Australia
Name of publisher Thomson Wadsworth
Date of publication 2006
300 ## - PHYSICAL DESCRIPTION
Extent xix, 412 p.
Dimensions ; 24 p.
Illustrations : ill.
500 ## - GENERAL NOTE
General note Includes index
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Subject Media science
-- Mass communication
-- Mass communication challenges
Keywords Mass communication
-- Understanding and evaluating
-- Media theory
-- Normative theories
-- Rise and fall limits
-- Framing and frame analysis
-- Social construction of reality
-- Globalization and media
-- Globalization problems
-- RIMS
942 ## - ADDED ENTRY ELEMENTS (KOHA)
item type Books
Holdings
Withdrawn status Lost status Damaged status Not for loan Home library Current library Source of acquisition Full call number Barcode Copy number Koha item type
        Al-Mizan Campus Al-Mizan Campus Purchased 302.2 BAR 15908 1 Books
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