Consumer behaviour and branding : concepts, readings and cases

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Material type: Text

TextPublication details: New Delhi Pearson 2009Description: xv, 607 p. : ill. ; 24 cmISBN:

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Holdings
Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Books	GULBERG III Lahore	658.8342 KUM (Browse shelf(Opens below))	2	Available		24215
Books	GULBERG III Lahore	658.8342 KUM (Browse shelf(Opens below))	1	Available		24214

Includes bibliographical references and Index.

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