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Impact of store level promotion and price conciousness on impulse buying with moderating role of purchasing power

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Material type: Text

TextPublication details: Islamabad (unpublished) 2017Description: v, 67 p. : ill. ; 29 cm. +CDSubject(s):

DDC classification:

Dissertation note: Thesis (MS)--Riphah International University, 2017

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Item type	Current library	Call number	Copy number	Status	Date due	Barcode
Thesis	Al-Mizan Campus	658 NAV (Browse shelf(Opens below))	1	Not for loan		35128

Submitted in partial fulfillment of the requirement of the degree of Master of Sciences in Management Sciences to the Faculty of Management Sciences.

Includes bibliographical references

Thesis Supervisor: Dr. Abdul Qayyum

Thesis (MS)--Riphah International University, 2017

English

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