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Strategic marketing management Planning, implementation, and control
Material type:
TextPublication details: New delhi Butterworth- Heinemann 1997Description: xx, 827 p. : ill. ; 28 cmISBN: - 9780750622448 (pbk)
- 658.802 WIL
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Faisalabad Campus | 658.802 WIL (Browse shelf(Opens below)) | 1 | Available | O |
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| 658.802 RAN Marketing strategies | 658.802 WAL Marketing strategy | 658.802 WAL Marketing strategy | 658.802 WIL Strategic marketing management | 658.802 WIL Strategic marketing management | 658.804 AND Business market management (B2B) | 658.804 AND Business market management (B2B) |
Includes index, appendix and bibliography .
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