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Marketing management
Material type:
TextPublication details: Harlow Pearson Education Limited 2025Description: 605 p. : ill., Col. ; 27 cmISBN: - 1292404817 (pbk)
- 9781292404813 (pbk)
- 658.8 KOT
| Item type | Current library | Call number | URL | Copy number | Status | Date due | Barcode | |
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Al-Mizan Campus | 658.8 KOT (Browse shelf(Opens below)) | Link to resource | 1 | Available | 100822 |
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| 658.8 KOT Marketing management | 658.8 KOT Principles of marketing | 658.8 KOT A framework for marketing management | 658.8 KOT Marketing management | 658.8 KUR Principles of contemporary marketing | 658.8 KUR Principles of contemporary marketing | 658.8 LAL Marketing management text and cases |
Includes bibliographical references, glossary, and index.
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