00474nam a22001217a 4500020002100000020002100021082001300042100005000055245005200105260003700157300002600194650013200220  a0761962492 (pbk)  a0761962506 (pbk)  a302bMED  aHugh Mackay (editor)aTim O'Sullivan (editor)  aThe media readerbcontinuity and transformation  aLondonbSage Publications c1999  axiv, 426 p.c; 24 cm.  aMass mediavMass communicationvModern worldvBroadcasting futuresvRadio broadcastingvSatellite agevNew mediavSocietyvRIMS