TY - BOOK AU - Beri,G.C. TI - Marketing research SN - 9781259004902 (pbk) U1 - 658.83 PY - 2013/// CY - New Delhi PB - McGraw-Hill Education (India) Pvt. Ltd. KW - Marketing KW - Interviewing in marketing research KW - Numerical analysis--Data processing KW - Marketing research--Management KW - Marketing research KW - FMS N1 - Includes bibliographical references and index ER -