00607nam a22001577a 4500 0 0 0 0 IMC IMC 2015-09-18 Purchased: Allied Book Company 930.00 0 659.1 WEL 23133 2015-09-18 00:00:00 1 2019-02-21 BK 0 0 0 0 IMC IMC 2015-09-18 Purchased: Allied Book Company 930.00 2 659.1 WEL 23134 2019-12-06 00:00:00 2019-12-03 2 2019-02-21 BK 0 0 0 0 GGL GGL 2015-12-30 Purchased: Multi - Line Books 725.00 1 659.1 WEL 24280 2018-10-23 00:00:00 2016-07-15 3 BK 0 0 0 0 fsd fsd 2021-01-29 0 659.1 WEL 48993 2021-01-29 00:00:00 4 2021-01-29 BK 0 0 0 0 fsd fsd 2021-06-23 Book House 0 659.1 WEL 71109 2021-06-23 00:00:00 5 2021-06-23 BK 13869 13869 9788131714140 (pbk) 659.1 WEL Wells, William Sandra Moriarty John Burnett Advertising : principles and practice New Delhi Pearson Education, Inc 2006 xxxi, 592 p. : ill. ; 27 cm. Includes bibliographical references and index. Advertising Management Advertising media Business advertising Marketing process Strategic planning Research planning FMS RSBM BK