TY - BOOK AU - David,Fred R. TI - Strategic management concepts and cases : : a competitive advantage approach SN - 9788120348851 (pbk) U1 - 658.4012 PY - 2013/// CY - New Delhi PB - PHI Learning Private Limited KW - Strategic planning KW - Strategic management KW - Business policy case KW - Internal assessment KW - Management issues KW - Strategy formulation KW - Strategy evaluation KW - International issues KW - Case studies KW - FMS KW - RSBM ER -