Effect of customer relationship management adoption on organizational performance
moderating role of technological turbulence
Shahid Iqbal (9632)
creator
text
Islamabad
(unpublished)
2014
monographic
74 p. : ill. ; 29 cm. +CD
Submitted in fulfillment of the requirements for the degree of Master of Sciences to the Faculty of Management Sciences
Thesis supervisor: Mr. Mubashar Hassan Zia
Includes bibliographical references
Thesis (MS)--Riphah International University
Organizational management
Customer relationship
Organizational performance
Technological turbulence
Customer demand
FMS
658.514 SHA