Ayesha Anwar <br/><br/>
Corporate association and industrial brand equity   an empirical analysis of textile retailing 

 - Islamabad  unpublished  2013 
 - 137 p.  : ill.  ; 30 cm.  +CD 
<br/><br/> Thesis supervisor: Dr. Amir Gulzar  Includes bibliographical references 
<br/><br/>Riphah School of Leadership (RSL)<br/>Faculty of Management Sciences (FMS) 
<br/><br/><br/>English 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing--Corporate Association --Industrial brand--Empirical analysis--Textile retailing--FMS
<br/><br/><label>Dewey Class. No.: </label>658.827  / AYE