00686nam a22001577a 4500040003600000082001800036100003400054245011400088260003500202300003300237500004500270500004000315502007500355546001200430650008600442  cRiphah International University  a658.812bZAH   aZahra Idrees Butt (MS-B2-045)  aService quality and customer retentionbmoderated by relationship characteristics (breadth depth and length)   aIslamabadb(unpublished)c2012  a51 p.b: ill.c; 30 cm.e+CD  aThesis supervisor: Dr. Mueen Aizaz Zafar  aIncludes bibliographical references  aRiphah School of Leadership (RSL)
Faculty of Management Sciences (FMS)  aEnglish  aMarketingvCustomer retentionvCustomer relationshipvManagementvLeadershipvFMS