TY  - BOOK
AU  - Saba Zehra, Syeda (8050)
TI  - Comparative analysis of telecom industry W.R.T. target market, IMC, market share, marketing strategies identify the industry which is best practicing in telecom companies
U1  - 658.84 
PY  - 2015///
CY  - Islamabad
PB  - unpublished
KW  - Marketing
KW  - Telecom industry
KW  - Telecom companies
KW  - Management
KW  - Leadership
KW  - FMS
N1  - Includes bibliographical references; Riphah school of leadership (RSL)
Faculty of management sciences (FMS)
ER  -