00688cam a2200133 a 4500020002300000082001700023100002100040245008100061260004000142300003400182500003600216505022400252650007800476  a9780230120518 (hb)00a658.452bCOU1 aCoughter, Peter.14aThe art of the pitch bpersuasion and presentation skills that win business   aNew York bPalgrave Macmillanc2012  ax, 240 p. b: ill. c; 25 cm.  aAn Advertising Age Publication.0 aEverything is a presentation
It's not about you
How we connect
The power of emotion
How to be
Authenticity
Death by deck
Organizing the presentation
Rehearse, rehearse, rehearse 
Punctuation 
You never know
Standing up. 0aBusiness presentationsvPersuasion (Psychology)vEmotionsvBusinessvRIMS