00878nam a22001697a 4500040003600000082001800036100002500054245016600079260003500245300003300280500013100313500004000444500004300484502005500527546001200582650011400594 cRiphah International University a658.8342bHAR aHaroon Aqeel (1165)  aImpact of personality traits (big five model) on customer advocacy behaviorb moderating role of customer satisfaction an evidence from telecommunication sector  aIslamabadb(unpublished)c2014 a63 p.b: ill.c; 29 cm.e+CD aSubmitted in partial fulfillment of the requirement for the degree of Master of Science to the Faculty of Management Sciences. aIncludes bibliographical references aThesis Supervisor: Dr. Khurram Shahzad aThesis (MS)--Riphah International University, 2014 aEnglish aCustomer BehaviorvCustomer advocacyvCustomer satisfactionvCustomer advocacyvSatisfactionvManagementvFMS