01037nam a22002057a 4500952013100000999001700131040003600148082001500184100002200199245013500221260003500356300003800391500014300429500004000572500004000612502005500652546001200707650010500719942000700824 00104071aIMCbIMCd2016-12-05eRiphah International Universityl0o658.8 ANAp25620r2016-12-05 00:00:00t1w2016-12-05yTH c17127d17127 cRiphah International University a658.8bANA aAnam Sarah (9281) aCSR as an antecedent of word of mouth, mediated by customer trust and loyalty-a case study of the real estate business in Pakistan aIslamabadb(unpublished)c2016 axii, 77 p.b: ill.c; 29 cm.e+CD aSubmitted in partial fulfillment of the requirement for the degree of Master of Science in Marketing to the Faculty of Management Sciences aIncludes bibliographical references aThesis supervisor: Dr. Abdul Qayyum aThesis (MS)--Riphah International University, 2016 aEnglish aMarketingvSocial mediavMass mediavCorporate strategiesvOrganizational policiesvStakeholdervFMS cTH