Emotional intelligence as a predictor of consumer decision making" Impact of consumer emotional intelligence on satisfaction with life with mediating role of impulsive buying behavior
- Islamabad (unpublished) 2016
- xi, 60 p. : ill. ; 29 cm. +CD
Submitted in partial fulfillment of the requirement for the degree of Master of Science in Marketing to the Faculty of Management Sciences. Includes bibliographical references Thesis supervisor: Mr. Muhammad Hassan Zia
Thesis (MS)--Riphah International University, 2016