Ariffin, Sodri (editor) Ismail Ab. Wahab (editor) Zarida Hambali (editor)

Fundamentals of entrepreneurship - New York Oxford University Press 2013 - x, 273 p. : ill. ; 26 cm.

Includes bibliographical references and index

9789834705459 (pbk)


Entrepreneurship--Study and teaching--Business planning--Small business--Business practices--Marketing management--FMS

658.421 / FUN