Taylor, Suzanne E.  Kathy Schroeder <br/><br/>
Inside intuit  how the makers of Quicken beat Microsoft and revolutionized an entire industry 

 - Boston, Massachusetts  Harvard Business School Press  2003 
 - xviii, 318 p.  : ill.  ; 24 cm 
<br/><br/><label>ISBN: </label>1591391369 (hb) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Computer software industry<br/>Competition--Selecting starting team--Customer evangelist culture--Crossing the chasm--Playing big leagues--Crush Microsoft--Bringing on Bennett--Bennett basics--FMS--FC
<br/><br/><label>Dewey Class. No.: </label>338.761  / TAY