TY - BOOK AU - Rana Muhammad Faraz (17109) TI - The impact of service quality, perceived value and service price on customer loyalty with mediating effect of customer satisfaction in cellular companies U1 - 658 PY - 2017/// CY - Islamabad PB - (unpublished) KW - Management sciences KW - Customer satisfaction KW - Decision making KW - Customer loyality KW - Cellular companies KW - Service quality KW - FMS N1 - Submitted in partial fulfillment of the requirement of the degree of Master of Sciences in Management Sciences to the Faculty of Management Sciences; Includes bibliographical references; Thesis Supervisor: Dr. Shahzad Ahmad Khan; Thesis (MS)--Riphah International University, 2017 ER -