TY  - BOOK
AU  - Umair Khalid (17063)
TI  - Impact of service quality and customer's perceived value on word of mouth: moderating role of gender
U1  - 658 
PY  - 2017///
CY  - Islamabad
PB  - (unpublished)
KW  - Management sciences
KW  - Decision making
KW  - Organizational strategies
KW  - Employee performance
KW  - Customer's relation
KW  - Quality improvement
KW  - FMS
N1  - Submitted in partial fulfillment of the requirement for the degree of Master of Sciences in Management Sciences to the Faculty of Management Sciences; Includes bibliographical references; Thesis Supervisor: Mr. Mubashar Hassan Zia; Thesis (MS)-- Riphah International University, 2017
ER  -