Best, Roger <br/><br/>
Market-Based management 

 - Noida  Pearson Education  2015 
 - 506 p.  : ill.  ; 23 cm. 
<br/><br/> Includes index. 
<br/><br/><label>ISBN: </label>9789332549678 (pbk) (pbk) 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing<br/>Management sciences--Marketing communications--Marketing-Organization--Customer performance--Market-Management--Strategic marketing--Marketing planning--Marketing plan--RSBM--FMS
<br/><br/><label>Dewey Class. No.: </label>658.8  / BES