Shariq Zia (13934)

Is Pakistan ready to go green? a case study on the buying intentions of the Pakistani customers - Islamabad (unpublished) 2018 - iv, 60 p. : ill. ; 29 cm. +CD

Submitted in partial fulfilment of the requirement for the degree of Master of Sciences to the Faculty of Management Sciences Includes bibliographical references and appendix Thesis Supervisor: Mr. Mubashar Hassan Zia

Thesis (MS)--Riphah International University, 2018


English


Marketing management--Social conflict--Buying power--Awareness--Attitude--FMS

658.812 / SHA