a study of KP government`s advertisement and news coverage in leading regional urdu press ATA-UL-HAQ (13479) creator text Islamabad (Unpublished) 2017 monographic xvi, 97 p. : ill. ; 29 cm. +CD Submitted in partial fulfillment of the requirements for the degree of Master of Sciences to Riphah Institute of Media Sciences Thesis supervisor: Dr. Masrur Alam Khan Includes bibliographical references Thesis (MS)--Riphah International University, 2017 English Media Studies Government publicity Image building Unpaid publicity Paid publicity Media RIMS 302.23 ATA