00575nam a22001457a 4500 0 0 0 0 MLK MLK 2019-07-26 Purchased: Allied Book Company 1277.62 0 658.800285 MIL 60241 2019-07-26 00:00:00 1 BK 0 0 0 0 MLK MLK 2020-01-15 Purchased: Book Linkers 1559.58 0 658.800285 MIL 61900 2020-01-15 00:00:00 2 2020-01-15 BK 25337 25337 9789353065744 (pbk) 658.800285 MIL Miller, Thomas W Marketing data science modeling techniques in predictive analytics with r and python Noida Pearson India Education Services Pvt. Ltd 2019 xviii, 458 p. : ill. ; 24 cm. Includes bibliographical reference and index. Marketing Retaining customers Current customers Consumer choice Bank marketing Data mining FMS BK