Kincaid, Judith W.

Customer relationship management getting it right! - Noida Pearson India Education Services Pvt. Ltd 2006 - xxvii, 480 p. : ill. ; 23.5 cm.

Includes glossary, appendices and index.

9788177581348 (pbk)


Customer relations management--Business computer program--Infrastructure components--Customer relationship--Project managing--FMS

658.812 / KIN